When a matching Enrich identity is located and returned to the requestor, its contents are segmented across 4 different sections within the JSON response.
The attributes and fields within these sections are grouped per the following list and table.
- SDOH Core – Attributes most commonly used as social determinate of health factors
- SDOH Expanded – Additional attributes that can be used to provide SDOH insights
- Email Outreach – Email contact points for healthcare outreach or coordination of care
- Phone Outreach – Phone contact points for healthcare outreach or coordination of care
Data segmentation attributes, descriptions, and fill rates
|
RESPONSE SECTION |
ATTRIBUTE |
DESCRIPTION or EXAMPLES |
TYPICAL FILL RATE (+/-5%) |
|
SDOH Core |
Education |
Attended Vocational/Technical, Completed College, Completed Graduate School, Completed High School, Some College, Some High School |
85% |
|
Marital Status |
Single, Married |
84% |
|
|
Age |
18-99 |
90% |
|
|
Ethnic Group |
African American, Asian, Hispanic, Jewish, Other, White |
79% |
|
|
Ethnic Detail |
Aboriginal, Afghani, African American 1, Afrikaan, Albanian, Algerian, Andorra, …, Zambia, Zimbabwe |
77% |
|
|
Ethnic CDC Value |
American Indian or Alaska Native, Asian, Black or African American, Native Hawaiian or Other Pacific Islander, White, Other Race |
79% |
|
|
Ethnic OMB Value |
American Indian or Alaska Native, Asian, Black or African American, Native Hawaiian or Other Pacific Islander, White, Hispanic or Latino |
79% |
|
|
Language |
English, Spanish, Chinese (Mandarin, Cantonese, Other) Hindi, Vietnamese, Portuguese, Italian, Arabic, Korean… See Appendix for more details |
82% |
|
|
Religion |
Buddhist, Catholic, Christian, Hindu, Islamic / Muslim, Jewish, Other, Protestant |
82% |
|
|
Household Income |
|
90% |
|
|
Median Income |
$0 - 255,000 |
71% |
|
|
Household Networth |
|
75% |
|
|
Children in Household |
1 – 8 |
56% |
|
|
Persons in Household |
1 - 9 |
100% |
|
|
Occupation Category |
Blue Collar, Homemaker, Lower Management, Other, Professional, Retired, Upper Management, White Collar Worker |
42% |
|
|
Occupation Type |
Mechanic, Owner, Clerk, Broker/Stock/Trader, Acct Executive, Civil Service/Govt
|
42% |
|
|
Behaviors aligned with Healthy Living |
Indicator of 1 based on several other attributes specific to exercise and healthy eating interests. |
44% |
|
|
Dwelling Type |
Condominium, Multi Family Dwelling/Apartment, PO Box, Single Family |
97% |
|
|
Home Owner |
Home Owner, Renter, Probable Home Owner |
85% |
|
|
Length of Residence |
0 – 100 |
85% |
|
|
Latest year of Automobile owned |
1981 - Present |
28% |
|
|
Household Number of Vechicles |
1 – 10 |
28% |
|
|
SDOH Expanded |
|
||
|
Children in Household Aged 0-3 |
Indicator of 1 if there is at least one child of age 0-3 in the household |
5% |
|
|
Children in Household Aged 4-6 |
Indicator of 1 if there is at least one child of age 4-6 in the household |
23% |
|
|
Children in Household Aged 7-9 |
Indicator of 1 if there is at least one child of age 7-9 in the household |
14% |
|
|
Children in Household Aged 10-12 |
Indicator of 1 if there is at least one child of age 10-12 in the household |
14% |
|
|
Children in Household Aged 13-18 |
Indicator of 1 if there is at least one child of age 13-18 in the household |
19% |
|
|
Diet Affinity |
Range = 0-9 Where: 0 = No Interest Affinity 1 = Weakest Interest in Affinity 9 = Strongest Interest in Affinity |
7% |
|
|
Do it Yourself Affinity |
5% |
||
|
Fitness Affinity |
27% |
||
|
Gardening Affinity |
29% |
||
|
Golf Affinity |
4% |
||
|
Gourmet Affinity |
11% |
||
|
Health Affinity |
20% |
||
|
High Tech Affinity |
28% |
||
|
Hunting Affinity |
4% |
||
|
Photography Affinity |
3% |
||
|
Tobacco Affinity |
1% |
||
|
Household Number of Credit Lines |
1 – 9 |
35% |
|
|
Reading Avid Reader |
Indicator of 1 when Avid Reader is true |
41% |
|
|
Recent Computer Purchases |
1 – 9 |
3% |
|
|
Pet Owner |
Indicator of 1 when Pet Owner is true |
23% |
|
|
Credit Range |
A. 800+, B. 750-799, C. 700-749, D. 650-699, E. 600-649, F. 550-599, G. 500-549, H. 499 & Less |
69% |
|
|
Home Heat type |
Electric, Gas, Oil, Propane |
14% |
|
|
Outreach |
Email Address |
Email address |
59% |
|
Update Date |
Last known update date |
||
|
Domain |
Email domain |
||
|
Email Quality Level |
Quality level indicator with 0 being the best |
||
|
Email Opt In |
Opt in flag |
||
|
Rank Order |
Overall quality assessment of this email vs others on the record. 1 indicates “best value.” |
||
|
Phone Outreach |
Phone |
Phone number |
55% |
|
Phone Type |
Indicator of 0 when phone is associated with a landline. Indicator of 1 when phone is associated with a mobile. Indicator of 3 when phone is accociated with VOIP. |
||
|
Update Date |
Last known update date |
||
|
Phone Quality Level |
Quality level indicator with 0 being the best |
||
|
Work Phone |
Indicator of 1 when work number is true |
||
|
Rank Order |
Overall quality assessment of this phone number vs others on the record. 1 indicates “best value.” |
||